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Personnel Motivation Index
HR-index
Desk research
Test Provocation Visit – TPV
Mystery Shopping
Home-test
Hall-test
Retail-Audit
Expert interview
Telephone survey
Personal interviews
Quantitative research
In-Depth Interviewing
Emotion test
Focus group interview (FGI, focus groups)
Qualitative research
GAP-analysis
Porter’s model of competitive
Affinity-index
Ansoff Matrix
PEST-analysis
SWOT-analysis
BCG MATRIX
Test Provocation Visit – TPV is an exclusive method of personnel evaluation, developed by the Research Department. Includes visits to the estimated point of sale (companies, institutions) by the specially trained employee due to the legend agreed earlier with the Client and the script for each individual case, including the implementation of "ugly visitor" scenario. The results obtained allow us to assess the psychological stability of the personnel and readiness to react adequately to unusual situations. According to results of the study basic errors are recorded, a program to remedy them is developed, and in case of collecting data about competitors the information collected is used to adjust pricing, product line or service policy of the Client’s company.

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