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Personnel Motivation Index
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Porter’s model of competitive
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Ansoff Matrix
PEST-analysis
SWOT-analysis
BCG MATRIX
Ansoff Matrix is an instrument of analysis that allows selecting the most prospective basic strategy to achieve the goals of the company. On the basis of the product characteristics (existing or new) and market (existing or new) we determine the company’s basic strategy of development in the market: expansion in the market, product development, market development, and diversification. The Marketing Technologies Bureau provides complex and detailed analysis of the situation, market situations, and prospects of launch and promotion of the new product.

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