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Now advertising irritates the entire mankind, and the further development of technologies will inevitably lead to creation of new methods of informing about the “wish to sell”.
In our opinion, the only thing that will remain unchangeable is the essence of advertising as one of the forms of brand’s direct communication with real person.
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With all the variety of advertising campaigns, there are only two key points affecting the degree of their success. These are the Content and Placement. Realizing this, we always offer synergistic solutions, where method of meanings translation affects the messages construction, and vice versa. Thus, the budget for an ad campaign can be significantly optimized without loss of effectiveness.
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Modern market of goods and services is just impossible without original design solutions. We are ready to create logo and corporate identity, etiquette or packaging, site interface, booklet or journal… Keeping up with world tendencies we find appealing visual solutions in the context of Ukrainian market.
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In the world practice the text constituent of advertising message has been dominant for over a hundred years. As a rule it is the text expressing the Big Idea. We apply the rule of "Three I" to the logically composed advertising text: intelligent, individual, ingenious. It is easy to be really convincing when you know what, when, to whom and how to say.
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