Under PR-tracking of the company “Bionorica”, the Marketing Technologies Bureau has launched a social program “Phytokids”.Within the social program “Phytokids” in Kyiv City Children's Clinical Hospital№ 1a, at the department of urology, was open recreational and entertainment room “Phytoland”.Was published the first issue of entertaining educational magazine "Phytorescuers", which applies to children's hospitals, as well as developed a special website that introduces children to the secrets of nature.