In 2010, the official supplier of Skoda cars in Ukraine has been proposed an advertising strategy, which became a continuation of the campaign “Hour of better decision”:
We have been living for a long time in captivity of false targets and questionable values.
We strive to look not who we really are.
We copy, losing our originality ... We surround ourselves with things that help us to be unreal ...
Today it's time to real!
Real relationships, real things.
After all, only real become leaders!
It is time of real leadership.
Time of Skoda.
To launch the advertising campaign were developed dealers layouts and print into media for popular models A5 Octavia and Fabia.
Time of SkodaOctavia А5
Radio spot:
If doubts remained in the past
today requires responsible decisions,
and the future depends on you -
you really feel the time.
Time of real leadership.
Time of Skoda Octavia A5.
Friendship time with Skoda Fabia
In
addition, the launch campaign of updated models Fabia face-lift and RS has started:
Bmt_Skype
