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“Bureau of Marketing Technologies” developed an advertising campaign for DEKALB corn seeds. Agency experts took into account the specificity of the product and expressed its essence in two creative concepts:“Each seed is perfect. DECALB” and “DECALB. The only standard quality for the whole world”.
In the framework of the project was developed:
- the base image;
- 2 creative layouts in the press;
- advertising slogans;
- advertising texts.
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