Develop the concept and organize the presentation of unique bouncy shoes Kangoo Jumps.
Solution
The MarketingTechnologies Bureau has organized the presentationof uniquebouncyshoesKangoo Jumps.
Presentation forcoachesof elitesports clubsand journalists was held atthe fitness center,"Aquarium".Unique sportshoes with areboundeffect- Kangoo Jumpshave already wonthe hearts of fansof a healthy wayof lifein the 22twocountries.
In Ukraine,the new product was presented by «NV Amarex» (a major distributor ofKangoo Jumpsin Belgium) andprofessional instructorsfrom Hungary.
During the presentation,guests wereintroduced to thetechnical characteristicsof shoes, and also watched theperformanceof specially invitedEuropean"stars of Kangoo Jumps".
Culmination of the presentation wasa "test-drive"of shoes, in whicheach guestcanfeel as a"starKangoo Jumps»and trysomething new.
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