For the target audience of intensive care doctors and neurologists the Bureau has developed a drug advertisement of Tsitoflavin. Tsitoflavin consists of 4 components: riboksin, succinic acid, riboflavin, nicotinamide. And each of them individually is used as a standalone product. Tsitoflavin – is their most effective combination. On this TSS was concentrated attention. First slogan: "When one is greater than four." Then there were numerous variants of the visual images. One of them became the basis for drug advertising. The idea of ​​the benefits of a balanced drug over four monotherapy drugs can be extended by a series of advertising models.

For the drug "Colme" was designed marketing mix, from positioning to the basic ideas. Since it is necessary to reach two target audiences, it was chosen two directions of visualization of ideas. The visual image for physicians represents help to the patients with alcoholism.

For the target audience of alcoholics has been developed image that explains the effect of the drug "Colme".

Target audience to promote the drug-cytoprotector "Mexicor" – are doctors. In order to highlight the unique preparation among its analogs was selected allegorical visual image.

It was also designed visual image of the drug Cortexin ® The product improves learning processes and memory, speeds up recovery of brain functions after stressful influences. Therefore, in the model to medical and pharmaceutical media, the drug action was passed through the metaphor of a trigger mechanism of the pendulum - the drug has the ability to restart the recovery mechanisms of the human body.