campaign was designed to ensure a smooth transition to an advertising campaign
to phase in market car Škoda Superb new - a premium car of Škoda.
campaign communicates one of the most important values of the brand Škoda - love and respect for history. Were shown the
historical milestones of brands, consumers were reported about memorial for
Škoda dates and events.
has developed basic visuals (outdoor advertising, print media), and created
audio clips (radio).