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Type |
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Client |
Narzan |
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Task |
To inform the public about the conditions and infrastructure of production of mineral water "Narzan" in the climate zone of Kislovodsk-resort |
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Solution |
The Marketing Technologies Bureau organized a press tour for journalists on the home of waters "Narzan" in Kislovodsk (Russia).
The program of the press tour included familiarity with the legendary places of Kislovodsk: from Narzan gallery to Europe's largest resort park. The media representatives visited the plant "Narzan", visited the factory museum, and studied the production lines, met with the staff of the plant. Management of the plant organized a special trip to the protected area, named Birch Beam – the field of mineral water. Acquainted with the origins of mineral water, the journalists became sure about the unique quality of the water.
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Bmt_Skype
