Within strategic cooperation with the company Eurocar on development of advertising and marketing activities, Bureau of Marketing Technologies created an advertising campaign of updated Skoda Superb.
Thanks to face lifting, this car, received a number of interesting design finds - stylish, effective, unique.
In developing the advertising campaign, it was decided not to focus each of the "new things" separately and report the integrity of the new Skoda Superb.
The effective foreshortening, being remembered music in a radio roller, the Internet banner mounted from a fascinating video series... With rather modest media pressure these decisions are called, according to the creative director of Bureau Nikola Chernogolovko: "To hook for live on" rather narrow target audience "most expensive Skoda". We hope - at us it turned out. And again it turned out well. And sales will show - how well".