Inspired by summer warmth, “Marketing Technologies Bureau”, has developed bright integrated advertising campaign for the housing estate“AQUARELLE”.
During the creative idea development, experts of “Marketing Technologies Bureau” turned to solve not just housing problems, but the generation conflict as well. And like all ingenious, the solution appeared from a casual explanation ”get knocked up!”. Kids are a lot of fun. Looks like addition in the family is such a joyful thing, but it adds a lot of troubles though.
Growing up - it's not only adding years of life and blowing out candles on a birthday cake. It’s an ability to make adult decisions and not to "bother" parents.
And if you “got ripen” to a family life, the cozy nest would come in very handy to get.
Thus “Marketing Technologies Bureau” has confirmed that life is beautiful and there is always a solution!
As Alexandra Belous, commercial director of housing estate “AQUARELLE” noted: “Despite of the post-crisis period, when competition in the real estate market is growing day by day, the demand for apartments in housing estate “AQUARELLE” has increased significantly. Besides the best price offer, this success was made possible thanks to marketing accurate and creative advertising campaign developed by “Marketing Technologies Bureau”.
The project "AQUARELLE" is owned by ADH (Akvareli Development Holding). ADH -is a holding company which primary focus is an integrated regional development projects and multipurpose residential complexes. The first venture holding company was created in 2007 to implement the project " AQUARELLE" - building of seven stages of housing estate in the nearest satellite town – Vishneve.